Website Privacy Notice

1. Scope

This notice applies to the RCA public marketing website, including consultation-request and general inquiry forms. Separate notices, authorizations, terms, or consent forms may apply to patient portals, clinical records, donor applications, treatment services, payment systems, and other authenticated services.

2. Information you provide

When you request information or a consultation, we may collect your name, email address, the general type of care you are interested in, and the message you choose to send. Please do not submit medical records, detailed medical histories, government identification numbers, payment-card information, or other sensitive health information through the public website form. RCA can arrange an appropriate secure channel when needed.

3. Information collected automatically

Like many websites, this site and its service providers may collect technical information such as IP address, browser and device information, approximate location, referring pages, pages viewed, timestamps, and cookie or similar technology data. This information supports site operation, security, performance, and general analytics.

4. How information may be used

• Respond to inquiries and help organize an appropriate next step.
• Operate, maintain, secure, and improve the website.
• Understand general website use and campaign performance.
• Communicate service information requested by you.
• Comply with legal obligations and protect RCA, patients, users, and others.

5. Service providers and disclosures

Information may be processed by vendors that support website hosting, forms, communications, analytics, security, and related business operations. Information may also be disclosed when reasonably necessary to comply with law, respond to valid legal process, investigate security concerns, enforce rights, or protect safety. A clinical relationship may involve additional providers and disclosures described in applicable patient notices and authorizations.

6. Cookies and similar technologies

Cookies and similar technologies may support essential site features, preferences, security, and analytics. Browser controls can limit or delete cookies, although some website functions may not work as intended.

7. Clinical and protected health information

Information used or disclosed as part of clinical care may be governed by HIPAA and other health-privacy laws where applicable. This public website notice does not describe every use or disclosure of protected health information. You may request RCA’s current HIPAA Notice of Privacy Practices from the practice.

8. Data security and retention

RCA uses administrative, technical, and physical safeguards considered appropriate for the nature of the information and service involved. No internet transmission or storage system is completely secure. Information is retained for periods reasonably necessary for the purposes described here, legal requirements, dispute resolution, and security.

9. Your choices

Depending on your location and applicable law, you may be able to request access, correction, or deletion of certain personal information, or object to certain processing. These rights may be limited by legal, clinical-record, fraud-prevention, or security requirements. You may submit a request through the RCA contact page.

10. Children

This public website is not directed to children under 13, and RCA does not knowingly invite children under 13 to submit personal information through the public website.

11. Updates to this notice

RCA may update this notice as the website, services, or legal requirements change. The “Last updated” date will indicate the most recent revision.

12. Contact

Questions or privacy requests may be submitted through our contact page. Please avoid including medical records or sensitive health information in a general website message.